I love how Ok Go transform every video into a creative challenge.
This time the band teamed up with Double A Paper Company, to realise a complex animation with hundreds of synchronised printers and tons of colorful paper.
See the making of “Obsession” video and the final result below.
Ok Go are definitely one of the most creative band of all times.
Their last video, created in collaboration with Morton Salt, was shot in just 4.2 seconds of real-time footage. The video was then reproduced in slow motion to be played over the length of the song.
The American rock band Ok Go strike again with a stunning new videoclip, that is incredible and well done. For their new single Upside Down & Inside Out, the band sings into a very special location.
The video was shot entirely in a real airplane flying in a huge, zero gravity simulating parabolas, where the band had to dance and sing acting as everything was so natural and easy.
The reality was quite different, because it took a huge effort to get this final result. If you want to dig into the tech specs of how the video was made, I highly recommend you to read this post.